Research opens the world and allows new discoveries to be made. The iPhone was invented as a result of research. Dipping Dots was created by a graduate student at Southern Illinois University Carbondale. Dipping Dots marketing campaign centered around “Ice Cream of the Future.” The application of liquid nitrogen in ice cream was so revolutionary at the time.
Research can also lead to improvements in peoples lives. Research surrounding concussions and head injuries has impacted sports and sports equipment. It’s impacted policies and protocols now put in place within major league sports.
Research leads to discovery, and discovery can lead to change!